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The Rocheto Group is one of the main producers and processors of potatoes in Brazil. In one of its divisions - Hacienda Três Marias in Casa Branca, Sao Paulo, the cultivation is carried out over 1,300 irrigated hectares under 24 center pivots. In Canal Rural’s Field Technology program, the show presented how Senninger's i-Wob guarantees the efficiency of irrigation in this field.

The i-Wob UP3® has been replaced by the enhanced i-Wob®2.

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